Brand Loyalty

by Calvin Robinson on March 30, 2010.

What brands do you love?

Google. Always innovating!
Apple – I love Apple’s products

What brands do you hate?

Apple – Yeah, I have a love/hate thing with them. I really can’t stand their company ethics. The way they restrict everything and practically force you to use their products in the way they dictate.

Microsoft. I know it’s cliché, but I can’t agree with the business tactics they’ve used over the years, and their products do tend to suck. To be fair, I’ve been hating Microsoft long before it was cool – I’m by no means an Apple fanboy.

Motorola – They’ve always made really ugly products, I’m a fan of good design.

3 (Three.co.uk) – Worst mobile network, poor signal coverage, incredibly poor outsourced customer services

Sega, for what they did to Sonic.

What brands CARE about you?

Google. They’re the only company I know that’s truly out there trying to make a differece, at their own cost, without looking for profitability.

March 30, 2010

Calvin Robinson

Personal

4 Comments

brands, loyalty

http://uberbusy.com/2010/04/04/do-google-care-about-you-and-me/ überBusy » Do Google care about you and me?
[...] reading a post by Calvin Robinson about Brand Loyalty his comments of Google is a caring brand got me wondering why he would say that, over and above any [...]
Leon Stuart
That black guy was didn't make any sense. “I can't stand Phat Farm…”, yet he's wearing phat farm…
http://www.calvinrobinson.co.uk/ Calvin Robinson
Lol Leon – I didn't even notice that.
What about your brand love/hate/care list?
http://www.davidfazaldin.com David Fazaldin
lol @ guy wearing Phat farm.
I love:
google – for all the things calvin already said.
dyson – amazing design & functionality and their products don't break and keep working for years
hate:
Apple – innovative but way too restrictive, its like they are now dictating what 'is cool' to the masses and the masses are brainwashed into buying each product, its like saying – hey you dumb-asses you don't know what good design is so we will tell you. They design something which could be amazing, but they enter it into the market in its most basic form, then add newer features with each version of the product eg; Ipod, Iphone, Ipad – they are the kings of marketing!

Calvin Robinson

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